RESILIENCE - Graduation Project 2015
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Rejecting the neoliberalistic values of contemporary consumerism through spiritual reorientation
This project explores the attitude-behaviour gap that people encounter while trying to consume more ethically. They want to buy sustainably, but perceive that for several reasons 'fast fashion' stores still get them to buy cheap clothes. As an answer to this problem I (speculatively) designed a new religious movement, that gives people guidance in their path to sustainable living.
The password to my fashion film below is centralsaintmartins.
Photography by Julie Vielvoije